MSE Master of Science in Engineering

The Swiss engineering master's degree

Ogni modulo equivale a 3 crediti ECTS. È possibile scegliere un totale di 10 moduli/30 ECTS nelle seguenti categorie: 

  • 12-15 crediti ECTS in moduli tecnico-scientifici (TSM)
    I moduli TSM trasmettono competenze tecniche specifiche del profilo e si integrano ai moduli di approfondimento decentralizzati.
  • 9-12 crediti ECTS in basi teoriche ampliate (FTP)
    I moduli FTP trattano principalmente basi teoriche come la matematica, la fisica, la teoria dell’informazione, la chimica ecc. I moduli ampliano la competenza scientifica dello studente e contribuiscono a creare un importante sinergia tra i concetti astratti e l’applicazione fondamentale per l’innovazione 
  • 6-9 crediti ECTS in moduli di contesto (CM)
    I moduli CM trasmettono competenze supplementari in settori quali gestione delle tecnologie, economia aziendale, comunicazione, gestione dei progetti, diritto dei brevetti, diritto contrattuale ecc.

La descrizione del modulo (scarica il pdf)riporta le informazioni linguistiche per ogni modulo, suddivise nelle seguenti categorie:

  • Insegnamento
  • Documentazione
  • Esame
Novel Innovation and Design Principles (TSM_InnoDes)

NOVEL INNOVATION & DESIGN PRINCIPLES. In order to keep generating competitive advantage through innovation, both manufacturing and service industries are in need to apply novel innovation and design principles. This module will focus on reuniting the study and practice of entrepreneurship and innovation. It takes a process-oriented view of agile Innovation.
First it starts with recognizing the opportunity and understanding the problem space using design thinking and selecting appropriate tools and methods. After achieving the Problem/Solution-Fit with the Lean Start-up approach an MVP is further developed and the using agile product and customer development, business design the venture can be scaled.
Alongside this journey, different tools are selected, e.g 5Wh, customer journey, big data Analytics, business ecosystem design canvas, Lean Canvas are applied.
Approaches such as Design Thinking, user-driven innovation, lean startup and lean entrepreneurship, corporate venturing, jugaad innovation will be used to work on one real-life business cases. Different excursions complete the module to see how novel design and innovation principles are applied in practice.

Requisiti

BSc Business Engineering.
Other with basic knowledge of business principles such as marketing, accounting and controlling

Obiettivi di apprendimento

  • What is agile innovation?
  • what are the differences to traditional innovation processes?
  • How to apply Design Thinking, Lean Start-up and other user centered approaches
  • Select the right tools to achieve the targets for a given Innovation challenge
  • The nature of creativity and the creative process
  • Moderation of a creatity workshop
  • Where innovations come from – the wide range of different source which offer opportunities
  • Combine intuitive and analytical problem solving techniques
  • Apply key tools like customer journey, Lean Canvas and Business Ecosystem Design Canvas
  • The need for a strategy to guide search for opportunities
  • Developing and using a business plan to attract resources

Categoria modulo

WK1 WK2 WK3 WK4 WK5 WK6 WK7
Introduction System
Thinking		 Design
Thinking		 Data
Analytics		 Preparation
concept
maps		 Team
Presentation		 Excursion
Types of
Innovation		 5Wh Stakeholder Customer
Journey		 Sources of Data Preparation
1. presentation		 Lean Canvas Pretotyping
Teamforming Teamwork Teamwork Teamwork Teamwork Teamwork Teamwork

 

WK8 WK9 WK10 WK11 WK12 WK13 WK14
Creativity
Techniques		 Creativity Workshop Concept Map Part 2 Excursion

Business Ecosystem Design Excursion  Final Presentation
Workshop Preparation Creativity
Workshop		 Preparation 2. presentation Excursion

 Concept Map Part 3 Excursion  Concept Maps
Team work Team work Team work Problem Solution Fit Team work Pitch Training Final Q&A

Metodologie di insegnamento e apprendimento

Flipped Classroom didactic approach complemented by case studies, excursions, workshops and frontal teaching. Units of 2x45min and 1x45 min case study. Cases are briefed and presented biweekly.

Bibliografia

Lewrick, Link and Leifer (2018): The Design Thinking Playbook, Wiley.
Lewrick, Link and Leifer (2020): The Design Thinking Toolbox, Wiley.

Also available in German

Lewrick, Link und Leifer (2018): Das Design Thinking Playbook, 2. Aufl., Vahlen Verlag.
Lewrick, Link und Leifer (2029): Das Design Thinking Toolbook, Vahlen Verlag.

Scarica il descrittivo completo del modulo

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